For many, coffee is an essential ritual. However, not everyone tolerates caffeine well or benefits from its short-lived energy boost. Scientific findings show that there are effective alternatives that not only promote wakefulness but also enhance concentration and mental stamina. This article explores these alternatives and why they are trending.
Whether working from home, attending long meetings, pulling extended shifts, or engaging in creative projects, our attention is constantly challenged. According to recent studies, we lose focus an average of nine times a day. The reflexive action? Coffee! With 2.25 billion cups consumed daily, it is the world’s most popular beverage. But not everyone tolerates it well: heart palpitations, nervousness, and the dreaded caffeine crash are well-known side effects. Are there alternatives that provide long-lasting energy without side effects? Yes – and they are scientifically proven!
A comprehensive study by Juice Plus+ and PureSpectrum reveals that modern life is full of distractions - people in Germany lose focus nine times a day on average, while Gen Z experiences this 11 times. The main reasons include:
Even more striking: After a distraction, it takes an average of 34 minutes to regain full focus - adding up to over five hours of lost productivity per day!
To maintain sustainable physical and mental performance, coffee is not the only solution. Scientifically backed alternatives like matcha, guarana, yerba mate, or adaptogenic formulations like Juice Plus+ Luminate offer stable, gentle focus. In an era of increasing distractions, combining smart nutrition with scientifically proven methods is crucial - for long-lasting and sustainable energy.
For the hospitality and gastronomy sectors, this presents an opportunity to introduce innovative beverages into their offerings. Providing guests with alternatives that not only energize but also promote long-term well-being is a promising direction. The demand for caffeine-free or gently stimulating drinks is growing - an exciting development for businesses that align with modern nutritional trends.
Sugar-free, plant-based, uncompromisingly good: artisan natural ice cream is setting new standards in the dessert world. Why varieties such as “Safrancisco” and “Trüffelsau” are now also exciting for the food service industry – and what ice cream will have to achieve in the future.
Alex Kühn, founder and mastermind behind Goldhelm Schokolade from Erfurt, is not only shaking up the dessert world with chocolate in 2025, but also with his own natural ice cream. The new “Only 3” line stands for plant-based and sugar-free premium ice cream – with a clear motto: allergy-free, full of flavor and character.
After the star comes the key: The MICHELIN Guide is expanding its rating universe – and will present a worldwide selection of outstanding hotels for the first time in October 2025. A transformation that goes far beyond bed comfort. What is behind the concept? What new standards does it set? And why is it also important for the industry in the DACH region?
For many, coffee is an essential ritual. However, not everyone tolerates caffeine well or benefits from its short-lived energy boost. Scientific findings show that there are effective alternatives that not only promote wakefulness but also enhance concentration and mental stamina. This article explores these alternatives and why they are trending.