Cool Cash

Why ice cream is not only tasty, but also economically worthwhile
© Unilever Food Solutions
© Unilever Food Solutions
Alexandra Gorsche © Conny Leitgeb Photography
9. July 2025 | 
Alexandra Gorsche
9. July 2025
|
Alexandra Gorsche

The desire for ice cream is not only reflected in creative recipes, but also in tangible figures. Ice cream is a global market worth billions – and it is growing steadily.

Market potential

According to Statista, global sales in the ice cream segment amounted to around EUR 99.5 billion in 2025 and are expected to rise to EUR 130.7 billion by 2030. This corresponds to annual growth of around +5.5% (CAGR 2025-2030). The market potential in Germany is also huge: in 2023, the industry here generated sales of just under EUR 2.94 billion with ice cream. A market volume of EUR 3.38 billion is forecast by 2030 - an increase of around +5.9 % per year. Per capita consumption in Germany is relatively stable at around 8 liters of ice cream per year, which corresponds to around 110-120 scoops. In 2023, each German consumed an average of 7.9 liters of ice cream (including approx. 1.5 liters of ice cream parlor ice cream). In comparison: in 2022, the figure was 8.1 liters - the slight decline is partly due to cooler weather and a reluctance to buy due to high inflation. Nevertheless, sales increased significantly thanks to higher average prices (+10.5 % compared to the previous year). This trend indicates that customers are willing to spend more on quality and special ice cream experiences.

Investments

For gastronomy businesses, economic opportunities can be derived from these figures. The steady increase in sales - both worldwide and nationally - shows that investments in the ice cream business can be worthwhile. Be it through an expanded ice cream menu in the restaurant, a dedicated gelato counter in the café or innovative dessert drinks at the bar: those who offer trend-conscious and high-quality ice cream will benefit from the continuing high demand. Even in weaker years due to the weather, ice cream remains a German favorite and premium quality is gaining ground. In view of rising per capita spending on confectionery, creative ice cream offers tangible additional business - from impulse sales (e.g. ice cream to go) to image boosters on social media (eye-catching sundaes promote free advertising through guest photos). In short: icy innovations are not only a culinary benefit for the hotel and restaurant industry, but also an economic one.

Our conclusion

Whether new convenience products such as the Carte D'Or Professional varieties, creative trend varieties or in-depth specialist knowledge from books - the year 2025 has a lot in store for ice cream enthusiasts in the food service and hotel industry. Now is the time to put these ideas into practice: With high-quality ingredients and the courage to innovate, establishments can upgrade their dessert menu and surprise guests time and time again.

Ice cream novelties offer an ideal basis for this - from dark chocolate to speculoos, there is something for every taste and occasion. Combined with current trends (Hallelujah, Strauss Ice Cream Weeks & Co.), attractive promotions and seasonal specials can be developed to create a talking point. And last but not least, it's worth taking a look at the market figures: Ice cream is booming - those who focus on variety and quality now will secure a competitive edge. With this in mind, here's to a successful and enjoyable ice cream season in 2025!

From the Genusspunkt magazine May-Aug 2025

A la table, s'il vous plaît! A la table, s'il vous plaît! A la table, s'il vous plaît! A la table, s'il vous plaît!
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Book tip: The Chemistry of Baking

Knowledge that provides reassurance

Baking is all about precision – and this is precisely where The Chemistry of Baking comes in. Nicola Lamb explains not only how to make something work, but above all why. Sound scientific knowledge meets the practical realities of baking, presented in an accessible way and free from kitchen myths. From flour, sugar, eggs and fat right through to common mistakes with ganache, sponge cake or custard: this book provides confidence through understanding.

Over 100 recipes, organised by time required, put theory into practice – from quick projects to ambitious classics. A book that takes away the fear of failure and makes baking understandable as a craft that can be learnt. Essential reading for anyone who wants to know exactly what really happens in the oven.

INFO
The Chemistry of Baking
Author: Nicola Lamb
Publisher: Edition Michael Fischer / EMF Verlag
Length: 352 pages
ISBN: 978-3-7459-2936-2
Price: €35.00 (DE), €36.00 (AT)
Publication date: September 2025

Book tip: A Guest in Rome

Discovering the flavours of the city

The best way to discover Rome is through its food. A Guest in Rome is less a traditional cookbook than a culinary stroll through the city – guided by Stefan Maiwald and brought to life visually by Andrea Di Lorenzo. Between antipasti and dolci, Roman cuisine unfolds as a living culture: authentic, unpretentious and deeply rooted.

Alongside iconic recipes such as cacio e pepe, carciofi alla romana and saltimbocca, the book opens doors to hidden trattorias, markets and cafés that lie far off the beaten track. Anecdotes, historical context and precise insider tips make it clear why food in Rome is always about identity too. A book that combines travel and cuisine – and inspires you to experience Rome with all your senses, whether you’re there or at home.

INFO
A Guest in Rome
Author: Stefan Maiwald
Photography: Andrea Di Lorenzo
Publisher: Callwey
Length: 224 pages
ISBN: 978-3-7667-2822-7
Price: €45.00
Publication date: September 2025

Book tip: HADN – The Buckwheat Cookbook

A local supergrain that bridges tradition, modernity and the future

Buckwheat, affectionately known as ‘Hadn’ in Southern Carinthia, is one of those products that quietly disappeared – and is now making a natural comeback. HADN – The Buckwheat Cookbook is dedicated to this almost forgotten powerhouse grain with remarkable dedication: rooted in culinary, cultural and regional traditions.

Together with the Klopeiner See – South Carinthia – Lavant Valley tourism region, food expert and editor cookingCatrin (Catrin Ferrari-Brunnenfeld) embarks on a journey to the roots of Carinthian ‘Hadn’. The book combines over 55 creative sweet and savoury recipes with in-depth background knowledge – from cultivation and history to its modern-day significance as a gluten-free, nutrient-rich superfood. Buckwheat is not only presented as flour, but also as semolina or rice: given a modern twist, suitable for everyday use and surprisingly versatile.

INFO
HADN – The Buckwheat Cookbook
Authors: Catrin Ferrari-Brunnenfeld (cookingCatrin)
Publisher: Klopeiner See Tourism Region – Southern Carinthia – Lavant Valley / KSL Tourismus Marketing GmbH
Length: 180 pages
ISBN: 978-3-200-09933-3
Price: €24.90
Publication date: September 2025

quick & dirty
Ice cream also pays off economically © Unilever Food Solutions
Cool Cash

The desire for ice cream is not only reflected in creative recipes, but also in tangible figures. Ice cream is a global market worth billions – and it is growing steadily.