More and more guests are following a flexitarian diet and want healthy, climate-friendly and tasty alternatives to meat. There is no need to sacrifice the protein, feel and taste of meat. Tips on how to impress guests with plant-based alternatives and serve dishes where no one misses the meat.
From digital voice assistants to AI-supported training, the hotel and restaurant industry is facing a wave of innovation that is rethinking efficiency, sustainability, and the guest experience in equal measure. Four current initiatives show how future technologies are already changing operations today – and what opportunities businesses can derive from them.
Organic is booming, regionality is a key differentiator, and responsibly sourced fish is becoming increasingly relevant. Two initiatives – “Check Your Fish!” (by ASC & MSC) and the expanded organic/regional product portfolio of METRO Austria – illustrate how operators can future-proof their purchasing, menu design, and guest communication. Plus: solid statistics from Austria and a practical checklist for hospitality businesses.
In September 2025, Przemysław Klima, head chef at Bottiglieria 1881 in Krakow, will be the guest chef at Restaurant Ikarus in Hangar-7 Salzburg. The first Polish chef to receive two Michelin stars brings his distinctive signature style to Austria: Polish terroir, Nordic clarity, and the finest products, interpreted in a tasting menu full of depth and precision.
More and more guests are following a flexitarian diet and want healthy, climate-friendly and tasty alternatives to meat. There is no need to sacrifice the protein, feel and taste of meat. Tips on how to impress guests with plant-based alternatives and serve dishes where no one misses the meat.