Craftsmanship, heritage, and trustworthiness

Haubis – your partner for great taste and strong collaboration
Advertorial
© Haubis
© Haubis
4. August 2025

For over 120 years, Haubis has been synonymous with Austrian baking tradition – and trustworthiness. What began in 1902 as a small bakery is now a fifth-generation owner-managed family business based in the Mostviertel region of Lower Austria with around 1,000 employees. Whether in hotels, restaurants, cafés, or canteens, Haubis accompanies the catering industry throughout the day: from breakfast to snacks to evening service.

The recipe for success?

A strong foundation of quality, regionality, and genuine partnership. The Haubis full range comprises around 500 items – including many organic products, vegan and gluten-free specialties, pastries in three sizes, and three practical production stages (HGB, TIGT, TK). The company is particularly proud of its ten homemade sourdough varieties, which stand for taste, digestibility, and authenticity.

“Order today – delivered tomorrow” is not just a promise at Haubis, but everyday reality: with our own Austria-wide logistics, reliable order processing, and personal support from our customer managers. Thanks to our comprehensive industry knowledge, we create products that not only taste good, but also work well in everyday kitchen use – such as the specially developed medium-sized pastries for optimal portion sizes.

Partnership on equal terms

Haubis also stands for sustainability in practice: regional flour, long-standing partnerships with local businesses, sustainable packaging solutions, and certified production standards (including AMA quality seal, EU organic, IFS Food) are a matter of course.

When you choose Haubis, you are not only choosing outstanding quality, but also a reliable partnership on equal terms. From sausage stands to award-winning restaurants – together we create enjoyment.

A la table, s'il vous plaît! A la table, s'il vous plaît! A la table, s'il vous plaît! A la table, s'il vous plaît!
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© Haubis

New Roots

Artisanal vegan cheese culture from Switzerland

What happens when traditional Swiss cheese-making meets plant-based fermentation? The result isn’t a substitute product, but an entirely new category. New Roots describes itself as a “vegan dairy” and produces artisanal, plant-based cheese alternatives in Oberdiessbach. Founded in 2016 in Thun, the company is one of the pioneers of European vegan cheese culture and now produces around 30,000 cheese products weekly. Particularly noteworthy: Production follows traditional ripening methods using fermentation, ripening cultures, and artisanal care rather than texturizing additives. For establishments looking to elevate their vegan offerings to fine-dining standards, it’s worth taking a closer look at the following products.

Sustainable Grilling 2026

Pro Tips from Haya Molcho, Affordable Premium Meat, and Plant-Based BBQ Trends

Whether it’s quality meat saved through Too Good To Go, plant-based steaks from Planted, or Zero Waste BBQ according to the Kotányi Grill Study: The 2026 grilling season stands for mindful enjoyment, new taste experiences, and smart ways to save money while grilling.

Blaufränkisch at its peak

Why Kerschbaum’s “X” 2015 Is a Rare Statement Against Opening Wine Too Early

Most great wines are opened too early. Michael Kerschbaum turns this principle on its head and, with the Blaufränkisch “X” 2015, brings a wine to market that is available precisely when it has reached its full potential. A rare statement in favor of patience, terroir, and the true greatness of Blaufränkisch.

With the Blaufränkisch “X” 2015, the Kerschbaum Winery is making a deliberate statement against the fast-paced nature of the wine world. Ten years of aging, uncompromising selection, and a clear vision: to make a Blaufränkisch available precisely when it has reached its full potential.

quick & dirty
Dough scale © Haubis
Craftsmanship, heritage, and trustworthiness

For over 120 years, Haubis has been synonymous with Austrian baking tradition – and trustworthiness. What began in 1902 as a small bakery is now a fifth-generation owner-managed family business based in the Mostviertel region of Lower Austria with around 1,000 employees. Whether in hotels, restaurants, cafés, or canteens, Haubis accompanies the catering industry throughout the day: from breakfast to snacks to evening service.